As the lead social media strategist for Portland Community College, I manage the day-to-day life of the college's Facebook, Twitter and Instagram accounts.
In 2016, I developed PCC's first comprehensive social media content strategy. The following year, the college garnered more than 3 million impressions and 50,000 engagements (likes, comments, shares) -- an increase of 316% in engagement from the previous year.
In 2016, I developed PCC's first comprehensive social media content strategy. The following year, the college garnered more than 3 million impressions and 50,000 engagements (likes, comments, shares) -- an increase of 316% in engagement from the previous year.
